About Me
My background
I’m a Production Designer and Creative Director with over 20 years of experience shaping environments that tell a story—whether it’s for film, television, live events, or branded activations. I’ve worked across just about every corner of the entertainment industry, from scenic fabrication and rigging to lighting and large-scale experiential builds. If it involves building a world people can step into—or believe in—I’m all in.
I’ve led teams that turn wild ideas into functional, tangible spaces. One week I might be converting a Nutmobile into a 1970s dive bar on wheels. The next, I’m designing sets for a national campaign or handling the technical direction for a presidential visit. I love that no two projects are ever the same, but they all demand the same thing: precision, trust, and creative grit.
I take pride in the details—how a color palette shapes mood, how a texture adds weight, how placement tells a story without a single word. And when I’m not on set, you’ll probably find me styling food for a shoot or sketching out concepts for whatever’s next. I live for the work, respect the craft, and always aim to create visuals that hit deeper than just surface-level cool.
My experience
I got my start on the ground—working as a grip, gaffer, and in the camera department on films and commercials. I was behind the scenes, literally and figuratively, learning how images were lit, framed, and captured. Those early days laid the foundation for how I approach design now. Understanding how a lens sees the world taught me how to build for it—how light hits texture, how depth reads on screen, how a set can shape a performance without saying a word.
Somewhere along the line, I realized I didn’t want to just capture the image—I wanted to create it. I started leaning into scenic work, rigging, and custom fabrication, discovering a deep satisfaction in shaping the environment itself. I wasn’t just supporting the shot anymore—I was designing the story’s physical footprint.
That shift pulled me into the world of creative builds, production design, and immersive brand activations. And it stuck. I still carry that early camera knowledge into everything I do, but now I use it to design spaces that move people—on screen, on stage, or in person.
My vision
I build worlds with intention. Whether it’s a branded activation, a film set, or a one-off visual experience, my work starts with emotion—how I want people to feel when they enter a space or see a frame. I treat design like storytelling, using color, scale, and texture the way a writer uses tone and pacing. Every surface, shadow, and detail is there for a reason.
What makes my work unique is that I design with both the eye of a technician and the instinct of a filmmaker. Because I came up through grip, lighting, and camera, I understand how a design needs to live on camera, not just in person. I don’t just build beautiful things—I build pieces that work, that translate, that support the shot and serve the story.
I thrive in the intersection of creativity and logistics. I know how to push boundaries without blowing timelines, and how to elevate concepts without losing clarity. At the core of everything I make is a commitment to purpose: visuals that aren’t just impressive, but unforgettable.
Previous Clients
